Are you wondering how to start affiliate marketing in Kenya?
Whether you want an extra source of income or wish to quit your job and set up your own business, affiliate marketing is a great way to achieve that.
You can make a lot of money from it if you do it correctly.
Most Kenyans need patience and perseverance to succeed.
In this article, I’ll discuss how to start an affiliate marketing business and the best platforms available in Kenya.
How Does Affiliate Marketing Works in Kenya?
Affiliate marketing is regulated in Kenya, but it’s a legitimate way to passive income.
Affiliate marketing is an online business model which involves the promotion of other companies’ goods and services.
When visitors make an online purchase via your affiliate link, you get a payment.
As an affiliate, you’re essentially the seller of the company.
You help sell a product, and the company rewards you for it.
As an affiliate marketer, you can promote products from different companies and earn commissions from all of them.
Pros of Affiliate Marketing
These are the advantages of starting affiliate marketing in Kenya:
- It’s simple as you can create and customize your website in just a few hours.
- Affiliate marketing is a low-risk investment. You won’t lose a lot of money with this business model.
- The best thing about affiliate marketing is that it can generate high income.
Cons of Affiliate Marketing
Is affiliate marketing in Kenya worth it?
Here are some cons you should know about before you start:
- It’s based on commission. Many affiliate partners get commissions when they convert sales or leads.
- Following the rules of companies. To use a certain company’s products or services, you must follow the terms and conditions set by the company.
- It takes time. It usually takes six months to several years to make decent profits with affiliate marketing.
How to Start Affiliate Marketing in Kenya?
Here are the steps to starting affiliate marketing in Kenya and earn money online.
1. Build a Blog
If you truly want to succeed with affiliate marketing, you’ll need to create a blog or a website.
83% of Internet users in Kenya trust information found on blogs.
Plus, most companies that run an affiliate program will only approve you if you have that online presence.
2. Research the Market and Analyze the Competition
You can research the affiliate marketing industry in Kenya by checking your competitors՛ blogs.
Notice the products they promote and how they do it.
If you want to test demand for a product, you can use a tool like Google Trends.
3. Choose an Affiliate Platform
Affiliate programs are sites that connect merchants and partners.
Otherwise, that requires quite a lot of research.
So, these networks serve as partnership channels.
4. Pick the Niche and Think About Your Audience
To increase your chances of success, pick a narrow niche.
While there are many profitable ones, choosing a broad niche isn’t a good idea.
You should learn how to build a strategy and create content that attracts potential customers.
5. Find What You Want to Promote
A good quality product is more likely to sell faster and better than those without guarantees.
Create content that can help you promote reliable affiliate products.
Writing reviews is a great way to build trust between you and your customers.
Comparisons and guides can also be an easy way to make your affiliate product stand out.
6. Create Content and Place Affiliate Links
The content you create and your offer must cover every step of the buyer’s journey.
For example, video marketing is a perfect way to show a product.
By creating affiliate links through such content, you can promote and market your products and services.
Which Affiliate Marketing is best in Kenya?
Here is the list of the highest paying affiliate marketing programs to join in Kenya.
- DomainRacer Web Hosting Affiliate
- Hubspot Affiliate Program
- iPay Affiliate Program
- Jumia Affiliate Program
- Kenya Web Experts Affiliate Program
- Kilimall Affiliate Program
- Paxful Affiliate Program
- SEMrush Affiliate Program
- TravelStart Affiliate Program
- Truehost Cloud Affiliate Program
How Do I Become an Affiliate Marketer in Kenya?
To become a successful affiliate marketer in Kenya, get a niche blog because it is an effective channel for advertising and promotion as it allows the blogger, serving as an expert, to earn money by expressing an opinion about the offering.
After getting your blog, find a specific category that you are comfortable with or interested in.
A focused segment can better help you attract a dedicated consumer base.
Research affiliate programs and choose one or more based on your needs, whether it be earning high commissions or generating more traffic.
Lastly, develop solid and interesting content around the offerings and work to increase traffic to your site.
How do I start affiliate marketing as a beginner?
Affiliate marketing has become one of the most popular ways to make money in Kenya.
As a beginner, you first need to build a blog website with high-quality content and get traffic to it.
There are several free platforms and affiliate networks to join with little or no money in Kenya.
How Do Affiliate Marketers in Kenya Get Paid?
In Kenya, affiliate marketers get paid a commission for referring customers to companies where they make purchases.
These commissions can range from less than 1% to 50%, depending on the product and level of referral volume.
How Much Money Can You Make as an Affiliate Marketer?
Incomes for affiliate marketers in Kenya vary, with some making a few hundred dollars and some making six figures.
It depends on what is being marketed, how much influence the marketer has, the affiliate’s reach, and how much time is invested in marketing products.
Often, those spending more time marketing the company’s products will earn more money.
Anyone can do affiliate marketing in Kenya, as it doesn’t require specific skills to succeed.
But if you’re new to this, learning all the nuances can be difficult at first.
My advice is to take your time developing a strategy.
To succeed, you’ll have to work hard, be open to changes, and constantly learn.
The result is worth it.